The Practice
Mohamad Makouk
Core Art Strategies
Founder and Creative Director
Mohamad Makouk is an artist, art consultant, and sculptural lighting designer with over a decade of experience developing art programmes, site-specific installations, exhibitions, and spatial experiences across the Middle East and internationally.
Before establishing Core Art Strategies, he held senior creative and project leadership responsibilities at Anima Gallery in Qatar, where he contributed to major hospitality, corporate, and cultural commissions, working closely with artists, designers, clients, and production teams.
His independent practice brings together this experience with a personal approach to art and design, grounded in an understanding of space, material, and the relationship between artistic expression and the built environment.
Kevin Xia
Kevin Xia — Strategic Partner, Asia — Production & Fabrication
Kevin Xia is a strategic partner to Core Art Strategies, overseeing design development and large scale fabrication across Asia. Based in China, he brings more than twenty years of experience working across art, industrial design, and complex material systems.
We have worked together for more than ten years, building a relationship grounded in trust, consistency, and shared standards of execution.
Trained in painting and the history of world art, he combines artistic sensibility with technical control. His work focuses on translating complex ideas into buildable outcomes, with a particular strength in glass, crystal, and large scale installations where precision and structure are critical.
He has delivered projects internationally across hospitality, private, and cultural sectors, working with demanding briefs and tight execution requirements.
Within Core Art Strategies, he plays a central role in turning ideas into reality, ensuring that every project is executed with clarity, control, and material integrity.
Our Practice
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Core Art Strategies is an independent art consultancy and design studio specializing in art strategy, curatorial development, commissioned artworks, and sculptural lighting installations for hospitality, residential, corporate, and cultural projects.
Founded by Mohamad Makouk and developed through a global network of artists, architects, engineers, and fabricators, we work with developers, interior designers, brands, and private clients to create spaces with a distinct cultural identity.
From concept and commissioning to production and installation, we manage the entire process, transforming ideas into permanent experiences that add value, strengthen brand identity, and leave a lasting impression.
Art is not decoration. It is strategy.
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Core Art Strategies develops art programs for hospitality, real estate, corporate, cultural, and private projects.
Our work includes:
Art Strategy
Curatorial Direction
Hospitality Art Programs
Collection Development
Site-Specific Commissions
Sculptural Lighting
Artist Research & Procurement
Production Management
Installation & Project Delivery
From early concept development to final installation, we help clients create projects where art is part of the identity, not simply part of the budget.
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We combine the thinking of an art consultancy with the execution of a design and production studio. Our projects are developed collaboratively, engineered for the real world, and delivered through an international network of artists and makers across Europe, the Middle East, and Asia.